335: WWLD: Too Much Competition in Your Area? Raise Your Prices Anyway. Here’s How and Why

Today on Window Treatments for Profit Two window treatment businesses. Same town. Same products. Totally different results. One is always discounting to close the sale. The other commands top dollar with ease. What’s the difference? It’s not geography. It’s mindset—and execution. In this episode, LuAnn shares the six non-negotiable service touches that attract high-end clients and justify premium pricing. These are the systems and standards that elevate your client experience and boost your bottom line—because luxury is never just about the product. It’s about how you deliver it. If you're ready to stop defending your price and start owning your value, this episode is for you. Our Favorite Links Windowworksnj.com Exciting Windows What’s new with LuAnn Nigara The Power Talk Friday Tour 2025 Watch the Docuseries! https://www.luannnigara.com/cob Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast