Gibson Guitars at NAMM 2026: 131 Years of Craftsmanship, Innovation & Functional Art | A Brand Highlight Conversation with Jeff Stempka, Global Brand & Marketing at Gibson

131 years. Still handcrafted in Nashville. Still changing music. At NAMM 2026, Sean Martin and Marco Ciappelli sat down with Jeff Stempka, Global Brand & Marketing at Gibson & Gibson Custom, to talk about what makes this brand untouchable—the craftsmanship, the artist connection, and why people will stretch their budget just to hold one. From the Les Paul Studio Double Trouble to the ES-335 Fifties and Sixties refresh, Gibson is honoring its legacy while pushing forward. Jeff said it best: "These are tools that enable incredible musicians to take the instruments and do something we never intended." 🎸 Les Paul Studio Double Trouble – Modern collection, coil splits, pure bypass 🎸 ES-335 Fifties & Sixties – Neck profiles for every player 🎸 100 Years of Flat Tops – From Orville Gibson to today This isn't just gear. It's functional art. It's history. It's emotion. Part of ITSPmagazine's On Location Coverage at NAMM 2026. 🌐 https://www.itspmagazine.com/the-namm-show-2026-namm-music-conference-music-technology-event-coverage-anaheim-california __________________________ This is a Brand Highlight. A Brand Highlight is an introductory conversation designed to put a spotlight on the guest and their company. Learn more: https://www.studioc60.com/creation#highlight GUEST Jeff Stempka Global Brand & Marketing at Gibson RESOURCES Learn more about Gibson Guitars: https://www.gibson.com/ Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight About the host Marco Ciappelli is a branding advisor, journalist and writer, and the host of An Analog Brain In A Digital Age. He works one-on-one with professionals building their personal brand and advises companies on positioning and storytelling, in English and Italian. In 2015 he co-founded ITSPmagazine, where he covers technology, cybersecurity and society. Branding advisory & coaching: https://marcociappelli.com/book-consultation/ Writing: https://marcociappelli.com/writing/ Journalism, ITSPmagazine: https://www.itspmagazine.com/about-us For cybersecurity and technology companies, Studio C60: https://www.studioc60.com Website: https://marcociappelli.com LinkedIn: https://www.linkedin.com/in/marco-ciappelli/

Gibson Guitars at NAMM 2026: 131 Years of Craftsmanship, Innovation & Functional Art | A Brand Highlight Conversation with Jeff Stempka, Global Brand & Marketing at Gibson | NAAM 2026