Выпуск
Trickle-Up: 2 dollar hoodie as a luxury aesthetic
From the Shelf · 7 июля 2026 г. · 12 мин
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! This episode explains how second-hand clothes shifted from being associated with poverty to becoming a trendy, billion-dollar industry. In this episode, a "trickle-up" theory explains how behaviors that begin as necessity at the bottom of the social ladder get adopted and eventually monetized at the top — comparing it to how denim workwear and hip-hop streetwear became luxury items.