The Daily Dose #332 | 3 (or maybe 5) things builders can implement overnight to grow their business

Az runs solo through the small, low-cost moves he's watched actually shift leads for builders — no bigger ad spend required. First, 3D walkthroughs and rendered tours of your own designs, including homes not yet built. Az's own experience — not a cited study — put these at roughly four times more likely to convert a visitor into a lead, with the added bonus of fewer variations once buyers can see how a home flows before it's built. Second, live chat monitoring, actually staffed rather than left switched on and ignored. Third, lead magnets, giving something of value away before asking for a quote request. Plus a few bonus ones Az couldn't leave out: the customer experience program behind reviews and referrals, the 12 to 24 month post-handover check-in that's more psychological than transactional, and results from a TGB survey on the third-party listing platforms builders rate most, with REA well out in front. A shout to MyConstruct for sponsoring the episode, and a look ahead to Wednesday's conversation with Mark Sutton from Goop Guys, and Friday's solar special with Gary from Halcol Energy. Hosted by Az. MyConstruct: 30-day trial at myconstruct.com. Use code: GOODBUILDER