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Episode 17- CricBiz with Adam Hall: Cricket Impact Group

The NextXI Cricket Show · 4 сентября 2026 г. · 34 мин

Cricket is more than a game—it can create joy, hope and a genuine sense of belonging. On this episode of CricBiz, Sean Walsh is joined by Cricket Impact Group CEO Adam Hall to explore the business and social impact of cricket, along with the enormous opportunity ahead for the sport in the United States. Adam shares his journey from coaching in inner-city London and conflict-affected communities to helping grow cricket across America. The conversation covers Major League Cricket, building local heroes, introducing 500,000 young people to the game through Cricket Impact Play, the power of digital communities and why LA28 could be cricket’s biggest growth opportunity in a century. CricBiz: The Business Beyond the Boundary, powered by NextXI Cricket.

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