easyShop Launches Across Europe, Obsero Raises €1M for AI Search

Stelios Haji-Ioannou just launched easyShop.com across 21 European markets to take on Amazon — and a London startup called Obsero raised €1M to solve the AI search problem brands don't know they have yet. In this episode: easyShop.com, backed by easyJet founder Stelios Haji-Ioannou, launched simultaneously across 21 European countries today, positioning itself directly as a challenger to Amazon in the pan-European marketplace space. London startup Obsero closed a €1 million seed round to help brands monitor and improve their visibility inside AI-powered search tools like ChatGPT, which increasingly intercept traditional Google-driven shopping journeys. A Practical Ecommerce analysis challenges brands to question whether retail media spend — now a £2 billion market in the UK — is driving incremental growth or simply cannibalising organic shelf presence and brand-building budgets. The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day. Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us. Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily