ChatGPT Ads Are Here: Inside OpenAI's New Advertising Platform

ChatGPT is officially an advertising platform, and BackTier is getting a firsthand look at OpenAI's new Ads Manager Beta. In this episode of the AI Visibility Podcast, Jason AI Wade explores what ChatGPT advertising means for businesses, search marketing, AI SEO, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO). BackTier has opened its advertising dashboard, received a promotional offer to spend $500 and earn $500 in advertising credit, and entered OpenAI's brand review process. But the bigger story isn't the advertising platform. It's the distinction between paying to appear in an AI conversation and being independently recommended by artificial intelligence. Google built an advertising empire around search intent. OpenAI is introducing advertising into conversational AI, where people research problems, compare companies, and evaluate purchasing decisions. In this episode: Inside OpenAI's ChatGPT Ads Manager Beta BackTier's $500 advertising promotion How conversational advertising differs from Google Ads Sponsored placements versus organic AI recommendations Why AI SEO, GEO, and AEO remain important The BackTier Visibility Path: Citation → Inclusion → Selection What businesses should measure before investing in AI advertising The central question: Will your business pay to appear next to an AI answer, or become the company AI independently recommends? BackTier is examining both sides of that emerging market. About Jason AI Wade Jason T Wade is the founder of BackTier and an AI Visibility Architect helping companies become discoverable, correctly understood, cited, included, and recommended across ChatGPT, Gemini, Perplexity, Claude, Grok, and Google AI. He specializes in AI SEO, GEO, AEO, entity architecture, structured data, citation infrastructure, and the technical signals influencing AI discovery and recommendations. Links BackTier: https://backtier.com Jason Wade: https://jasonwade.com OpenAI Ads Manager: https://ads.openai.com Topics: ChatGPT Ads, OpenAI Advertising, AI Visibility, AI SEO, GEO, AEO, ChatGPT Marketing, Conversational Advertising, AI Recommendations, BackTier.