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Google Ads Promotion Mode Is Live - Check Your Break-Even ROAS First
Google Ads Unleashed | Winning Strategies for E-Commerce Marketers · 9 ноября 2026 г. · 11 мин
Send us Fan Mail Google Ads Promotion Mode is now live in search and PMax, but if you use it during a discount sale without recalculating your break-even ROAS first, you could be spending more to lose more. In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly how Promotion Mode works, how it differs from seasonality bid adjustments, and why the combination of a lowered ROAS tolerance and an active discount code can silently push campaigns past break-even before ad costs are even factored in. Learn when to use it - short windows, budget-limited campaigns, proven demand spikes, when to leave it alone, and how to size the extra daily budget from last year’s missed opportunity report so you’re not flying blind going into Black Friday. Jeremy’s testing it for the first time this BFCM, and this episode gives you the maths to do it safely. Get your free discovery call with Jeremy here: https://calendar.app.google/Nom4YsknEyw1Hk1FA Scale your store with 1:1 founder advisory coaching: https://www.younganddigital.marketing/one-to-one-coaching