Wax EDU Changed My Perspective: The Power of Community, Sugaring & What's Coming to ELEVATE 2027

After more than 15 years in the beauty industry, I just came home from an event that reminded me exactly why I fell in love with this career in the first place. And you guys, I have SO much to share! In this solo episode of Beauty Talk Confessions , I'm taking you behind the scenes of my experience at Wax EDU , an event that genuinely raised the bar for what beauty industry education and community can look like. From the incredible experience Ashley (@waxthatash) created to the friendships, education, and conversations that left me in tears by the end of the event, this was so much more than another beauty conference. I'm also getting personal about something I've struggled with as a business owner: recognizing my own accomplishments, showing up confidently, and remembering that I have something valuable to bring to this industry. After years of building my spa, educating estheticians, and developing Prickly Bare, being surrounded by people who genuinely support one another has completely reignited my excitement for what's next. And yes, after almost two decades of waxing, I might officially be getting converted to the sweeter side of hair removal! In This Episode: Why Wax EDU set a whole new standard for beauty industry events The incredible community Ashley created and why I left feeling so emotional How connecting with other educators and entrepreneurs has helped me find my confidence again My experience representing Sugar Guru Academy and learning more about sugaring with Myra Aviles Why even experienced waxers should be willing to become beginners again What I'm bringing back from Wax EDU as I continue creating ELEVATE 2027 Addressing questions about traveling to Sedona, accommodations, and transportation How to increase your revenue by incorporating intimate brightening and other add-on services into waxing appointments The hands-on education and certification opportunities coming to ELEVATE Let's Talk About ELEVATE 2027! February 21–23, 2027 | Outbound Sedona | Sedona, Arizona One of the biggest reasons I created ELEVATE was to give waxing and sugaring professionals an opportunity to learn, connect, and grow in an environment where everyone feels supported. We're bringing together incredible educators, live demonstrations, business education, and certification opportunities with brands including Bright, Crotch Cosmetics, and Artistry Beauty . And we're doing it in Sedona, one of my favorite places to reconnect, find clarity, and get inspired. ELEVATE Black Friday Special! Our Black Friday ticket special is here! General admission tickets are $399, regularly $439 , for this limited-time promotion. The first 30 qualifying ticket purchasers will receive a custom “Sedona Sugar & Spice, Brazilian Advice” T-shirt and an exclusive Prickly Bare product at the event. Special VIP ticket offers are also available. Want tickets? Head to elevatewaxandsugar.com to grab yours! The Takeaway Sometimes the best investment you can make in your business is getting out of your treatment room and surrounding yourself with people who remind you what's possible. You can have years of experience and still learn something new. You can be successful and still need encouragement. And you can walk into an event knowing almost nobody and leave with friendships that completely change your career. That's the kind of community I want to keep building. Co