364. Charles Seltzer, Founder & CEO of Crosscourt

Today, I'm joined by Charles Seltzer, founder & CEO of Crosscourt. A premium social basketball club for adults, Crosscourt has evolved from organized pickup games in rented gyms to a membership-based destination. In this episode, we discuss building community through sports. We also cover: Bringing the boutique fitness model to rec sports Expanding from LA to Miami and adding new amenities Shaping member experience with in-house tech Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider Website: cross-court.com Instagram: https://www.instagram.com/crosscourt LinkedIn: https://www.linkedin.com/company/crosscourt/home/ Charles on LinkedIn: https://www.linkedin.com/in/charles-seltzer-6a548166/ The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem. Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/ Chapters: (00:00) Introduction (01:33) What Crosscourt is (03:06) Origin story (04:51) From rented gyms to LA (07:35) Expanding to Miami (09:06) Building for the member (10:32) Investor pushback (13:48) Core basketball and amenities (16:18) Boutique fitness, specialized (19:54) Evolving the member experience (24:11) Community is the product (27:01) In-house tech and ratings (31:53) Global expansion vision (33:45) Conclusion